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BMW unveils the new 4 Series as it rebrands the 3 Series Coupe

28 January 2013 by Mike

BMW unveil the new 4 series, which is actually  the new branding of what is currently known to all as the 3 Series Coupe.  BMW have been known to take this route before with a re-branding of a sub group and it normally means that they intend widening the model range. In this case, it will lead to two new models labelled the 4 series Gran Coupe and the M4 Gran Coupe.

In the case of the new M4, this will be what was the 2 door M3 and the 4 door will still be the M3.

In truth, nothing radical is going to happen here. The interiors will be all BMW, the technology will not differ at all from the existing BMW model range.   The new 4 Series will be slightly longer than the existing 3 and have a slightly longer and wider track. BMW are following all other manufacturers with use of lighter steels to save weight. Modern plastics are stronger and lighter and we can expect the 4 to  be anything up to 15% lighter than the existing 3 series but still stronger, more rigid and safer. As always with BMW, future value and quality of build always make for an good lease vehicle.

BMW, huge investors in eco and fuel saving, their own EfficientDynamics has been massively successful and some of their economy results, especially the 320D,  have been outstanding.  Clearly, BMW will continue and probably reinforce this route, with advances in aerodynamics and engine efficiency. Press releases have shown a new front bumper design which may well define the way that BMW are going in the future. The front bumper sports huge air intakes and sits lower than the existing 3 series.  A slight reversion to larger wheel arches and a Jaguarish air intake behind the front wheel again maybe point to future designs.  Unlike many other manufacturers, BMW appear to be sticking with lights that they know and seem to have made few changes to the front end.

Filed Under: Leasing News Tagged With: BMW 4 series, Car lease, Car leasing, Carlease uk, Contract Hire

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