Our local Manchester personal leasing customers sent some fantastic pictures of their new Jaguar XE DIESEL SALOON 2.0d  R-Sport 4dr Auto (Browse Deals) which was delivered just after Christmas, on a great car lease deal which we ran in September/October of last year.
In terms of specification and colours, the customer elected for the following:
· Italian racing red – Metallic paint
· Perforated Taurus sports leather – Jet
· Etched aluminium veneer
· Jet headlining
· 18″ 5 spoke star alloy wheels
· Black pack – XE
· Electric folding and auto dimming door mirrors
· Meridian 380W premium sound system with 11 speakers and subwoofer
· Deleted badging
The Jaguar has long been referred to as the old-man car; its earlier models the Jaguar X Type and S Type were seen as the pinnacle for many older drivers. However, since the “JLR” partnership, Jaguar has fundamentally changed the styling, aesthetics and quality to something which is suitable for younger and older driver-alike. In the modern era of cars, you have to keep your audiences as wide as possible. It is no longer viable to simply target a specific demographic, as economies/legislation/trends changes to quickly. A manufacturer can easily find their model ostracised from the competitors.
The Jaguar XE is essentially Jag’s answer to the BMW 3 Series, Audi A4 and Mercedes C-Class, the middle-class of the company car driver world. It’s truly difficult to make a decision between these models, as they are equally brilliant in their own way.
Ultimately it is going to come down to personal choice and price.
On the model shown, the basic specification is fairly healthy with a black grille, cruise control, smart key system, 18” alloys, InControl navigation, Bi-Xenon lights, land departure warning system, Bluetooth, heated front seats and leather as standard. The R-Sport is very much the sporty/aggressive model. If you want to spend a little more on comfort, go for the slightly more understated Portfolio. If budget is concern, consider the Prestige.
Given the choice, which car would you go for in this range?